ORLANDO, Fla. (May 28, 2020)Goodwill Industries of Central Florida today opened a brand-new 24,850-square-foot retail store, located at 1965 Viera Blvd. in Viera. The new location is Goodwill’s second newly constructed store to open in 2020. Goodwill opened a new site in Lady Lake on May 14.

In addition, the organization will reopen its Holly Hill store on June 1.

Retail stores are the primary source of funding for Goodwill’s nonprofit mission, “Building Lives That Work.” Ninety percent of revenue from stores funds Goodwill’s job connection services, which provide career counseling and employment assistance to Central Floridians facing barriers to employment.

“As COVID-19 fuels record unemployment, Central Floridians need our retail and job placement services more than ever,” said Kim Praniewicz, senior director of marketing and communications at Goodwill. “Every donation and every purchase at Goodwill helps our neighbors get back on their feet – and that’s why opening in Viera is incredibly important right now.”

Goodwill temporarily closed its stores in late March, due to COVID-19. With new safety measures in place, locations have been reopening across Orange, Osceola, Lake, Seminole, Brevard and Volusia counties since May 8.

All locations are operating under limited hours. Donation Xpress Centers are open from 9 a.m. to 5 p.m. daily. Retail stores are open from 9 a.m. to 7 p.m. Monday through Saturday, and 10 a.m. to 6 p.m. on Sunday.

Goodwill’s job connection services are operating online. Job-seekers can reach a team member virtually by emailing JobConnection@GoodwillCFL.org or calling (407) 235-1541. For more information about Goodwill Industries of Central Florida, visit www.GoodwillCFL.org.


About Goodwill Industries of Central Florida, Inc.

Since 1959, Goodwill Industries of Central Florida has provided vocational and job placement services to tens of thousands of people with disabilities and other barriers to employment. With 30 retail stores and 20 Donation Xpress locations in Orange, Seminole, Osceola, Brevard, Lake and Volusia counties, Goodwill directly channels more than 90 percent of its annual revenue into programs that enable individuals to secure long-term employment and become self-sufficient. For more information about Goodwill Industries of Central Florida, visit www.goodwillcfl.org, “like” GoodwillCFL on Facebook or follow @goodwillcfl on Twitter.

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