Goodwill helps returning veterans find jobs. (Image of military dog tags laying on camouflage)

Where there is Goodwill, there is a way.

Our Mission

Building Lives That Work

Goodwill Industries of Central Florida is dedicated to providing opportunities for every member in our community to develop their full potential. Since 1959, Goodwill Industries of Central Florida has been fulfilling its mission of “Building Lives That Work.”

We provide tools that help people find meaningful work and achieve their goals. We provide vocational services, including job skills training, job placement, and supportive employment to persons with disabilities, to enable individuals to secure employment, develop their careers, and achieve their goals in life. Goodwill Industries of Central Florida proudly serves Brevard, Lake, Orange, Osceola, Seminole, and Volusia counties.

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Goodwill Volunteer working with red globes

Our Vision

Serving Central Florida to pave the way for success in our community.

Our vision is to be satisfied with our work only when every person in our community we are privileged to serve has an opportunity to develop to his or her fullest potential and enjoy a maximum of abundant living.

Want to work for Goodwill Industries of Central Florida?

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Goodwill volunteer giving computer training to a woman who is holding her smiling baby

Our History and Heritage

Bringing the vision of Goodwill’s beginnings to life today.

Though Goodwill Industries of Central Florida started in 1959, Goodwill’s history dates back to the turn of the 20th century.

In 1902, Edgar J. Helms put out free clothes he collected from Boston’s most elite citizens to give to less-fortunate parishioners. Shortly after, a near riot ensued because the giveaway was perceived as degrading in that it didn’t allow individuals the dignity of earning and doing for themselves. So, that same year, Helms decided to employ people to repair his used goods, then sell them to the less fortunate.

This laid the philosophical foundation of the Goodwill movement: That everyone has the potential to work, and work provides dignity and empowerment for all individuals.

Child drawing Goodwill logo with sidewalk chalk with a goodwill volunteer

Our Accolades

At Goodwill Industries of Central Florida, we take pride in the achievements we’ve accomplished together as a team.

  • #1 Most Valued Brand in the World in 2016 and 2017, #4 Most Valued Brand in the World 2018 (Opens new windowThe World Value℠ Index)
  • 2nd Largest Nonprofit in Central Florida (Opens new windowOrlando Business Journal)
  • Organization of the Year – 2017 Change Everything Awards
  • Goodwill Industries of Central Florida is ranked #28 in revenue, #10 in jobs placed, and #9 in clients served out of the 158 USA Goodwills in the 2016 ASR.